Enhancing your presence on AirGigs is crucial for securing more bookings and expanding your client base. By refining your profile and leveraging available tools, you can significantly boost your visibility and appeal. Here are some effective strategies:
1. Craft a Compelling Service Listing
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High-Quality Visuals: Use professional images that reflect your brand and style, as they are the first elements potential clients notice. We've found that pictures of humans work better than pictures of studio equipment.
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Professional Audio and Video Samples: Incorporate videos showcasing your work process or performances, and add audio samples via SoundCloud, Spotify or direct upload to demonstrate your style and sound. We've found that creating a demo reel of 15-30 seconds clips of different songs featuring your work (that fade in and out) is more effective than uploading individual songs, and attracts a wider range of clients.
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Detailed Service Descriptions: Clearly outline what clients can expect, including the number of revisions, track limits, and preferred file formats.
- Offer a Custom Sample Option: To learn more about what a custom sample is please check out this article.
- Offer a Subscribe & Save Option: Encourage long term working relationships with a Subscribe and Save option on your service listing. To learn how to offer your clients a Subscribe and Save please check out this article.
2. Utilize AirGigs' Marketing Tools
- "Street Cred" (Recommendations): Gather endorsements from colleagues and clients to build trust. These recommendations appear on your profile, enhancing your credibility. To request a Street Cred review:
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Log in to your AirGigs account and navigate to your Marketing Tools page.
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Select "Get Recommendations from Colleagues."
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Choose between a general recommendation or one connected to a specific service listing.
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Share the generated link with your colleagues, who can leave a recommendation after creating a free AirGigs account.
- Share Your Reviews: Also on the Marketing Tools page you'll see an option to Share Your Reviews. This is a very popular tool that helps showcase positive feedback received via AirGigs - here's an example:
3. Verified Music Credits with Muso.ai: Integrate your verified credits by connecting your Muso.ai profile to your AirGigs account. This adds a "Credits" tab to your profile, showcasing your work history. To set this up:
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Create or claim your profile on Muso.ai.
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In your AirGigs profile settings, add your Muso.ai profile URL.
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Your verified credits will then be displayed on your profile and service listings, providing potential clients with a comprehensive view of your past work.
This integration not only highlights your past work but also builds trust with prospective clients.
4. Feature Your Listing
Featuring your listing elevates its visibility by placing it on the AirGigs home page, and at the top of relevant category and search pages. This can attract more views and potential clients. To feature your listing:
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Ensure your service is priced at $75 or more.
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Navigate to your service listing and select the "Feature" option.
Featured listings enjoy prominent placement for a month, increasing exposure. See full list of benefits here.
5. Engage in Active Promotion
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Social Media Sharing: Share your AirGigs profile and services on platforms like Facebook, Instagram, X, LinkedIn, Reddit etc. Tag AirGigs to increase the chance of your posts being reshared.
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Personal Website and Forums: Include links to your AirGigs services on your website, email signature and in relevant forums to drive traffic to your service listings.
6. Encourage Client Reviews
Positive reviews from satisfied clients enhance your reputation and influence potential clients. After completing a project, kindly request clients to leave feedback on your profile if they haven't already.
7. Contribute to the AirGigs Community
Submitting blog posts or videos to the AirGigs blog or the AirGigs YouTube channel can showcase your expertise and provide additional exposure. Share insights on music production, gear, or tutorials to engage the community. If interested in contributing in these ways, please reach out to us at help@airgigs.com.
By implementing these strategies and utilizing the tools available through AirGigs, you can enhance your profile's appeal and attract more bookings to your studio.